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Victoria Thomas
Lifestyle copy, at the intersection of wellness and beauty

Contact Victoria Thomas  |  323.828.7217  |  victoria at hyperfire.com

I’m a lifestyle copywriter in Los Angeles with proven facility in fashion, beauty and wellness, art and culture.
I create branded copy across all platforms for these and related fields, including healthcare,
décor and design, and luxury real estate.  Call Victoria at 323-828-7217

 SOCIAL MEDIA & EMAIL CAMPAIGNS 

FASHION

Brighton Collectables
Consumer Email Campaigns
Original content written and posted daily, covering retailer's extensive catalog of quality fashions.

WELLNESS

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Kaiser Permanente
Member Email Campaigns
Created member content in the form of
email campaigns for North America's
largest health insurance provider.

BEAUTY

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Vegamour Hair
Instagram Campaigns
Wrote daily Instagram stories
and posts for this woman's
hair restoration brand.

 PRODUCT NAMING DECKS 

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 BRANDED BLOGS 

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BEAUTY

Robin McGraw Revelation
Brand Blog
Wrote SEO-enabled blogs identifying
specific skin care concerns and solutions,
highlighting Robin's products.
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BEAUTY

Vegamour Hair Wellness
Brand Blog
Wrote SEO-enabled blogs identifying various
aspects of women's hair loss, and how
Vegamour products address these concerns.
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FASHION

Heritage Gems & Jewels
Brand Blog
Writing content for the discerning buyer of
high-end gemstones, placing the qualities
of the stone in social and historical context.
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LIFESTYLE

Cadiz Lluis
Brand Blog
Writing content for buyers and sellers in the luxury real estate space interested in Los Angeles, New York and Bahamas properties.

 WEBSITE COPY 

BEAUTY

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Revlon / CND
Creative Nail Design
Iconic nail enhancement giant
Wrote web and LookBook content for
this nail industry innovator that invented
the gel mani.

FASHION

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Heritage Gems & Jewels
Exclusive Curators of Rare,
Fancy-Color Precious Gems
Writing individual descriptors for
hundreds of the world's most
extraordinary precious gemstones.

FASHION

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Noémie
Next Generation
Accessories
Created brand identity and launch campaign
for luxury line of women's cell phone carriers
and accessories.

 EDITORIAL 

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Chaz Dean: The King of
Co-Wash Set
CEW Beauty Insider
Chaz Dean, founder of mega-brand, Wen, is a soft-spoken dog-lover who transfixes you with his crystalline-blue, long-lashed gaze as though, for just that moment, you and he are the only people in the galaxy...
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Profile of
Jane Wurwand
CEW – Cosmetic Executive Women
...a svelte woman with cropped hair, crisp Brit-speak and Bette Davis eyes, she walked right up to me and immediately touched the lapel of my black lambskin jacket. "I fancy a bit of leather," said Jane...
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Expert Advice on
Salon Extras
Modern Salon
Today's salon-customer is most likely a relentless bargain-hunter. You're lucky to have a solid core of loyalists. Here's how to win repeat business...
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New Year's Eve
Glam Made Easy
BeauticianList.com
Whether we want it or not, Christmas gives us a crash course in the color-wheel. Think of two colors that look god-awful together, and those are complementary colors.
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Mentoring with Arugula
Los Angeles Business Journal
He was my mentor and one of my greatest teachers. The enduring lesson he imparted, in business and in life: "Put on some lipstick and get over it."
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The Sublime
Soolip.com
Chocolate, like music, is a nearly-universal language of love. Chocolate is a relentless demon-lover who melts even the most high-minded self-control like a square of the good stuff on the tongue.

Click here for Copywriting Resumé

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